Unlock the secrets to success in the wellness industry.
Help you grow your business, amplify your impact, and boost your profits.
This book is ideal for…
Wellness Companies (Supplement & Vitamin, Health Devices, and Products) who want to separate themselves from the competition and reach more customers in an authentic way.
ND’s, Functional MD’s and ANRP’s, DO’s, DC’s, & RD’s who want to build their brand and establish more passive streams of income without selling out.
Holistic Health Practitioners including Yoga Instructors, Health Coaches, Holistic Therapists, & Mind-Body Medicine Healers that want to establish themselves as experts.
Meet your Guides…
Written by two leaders in the marketing and wellness industry, Dr. Michele Burklund, MBA and Rick Cesari, they will be your guides throughout this journey to help you fulfil your purpose and increase your profits.
DR. MICHELE BURKLUND, NMD, MBA
Dr. Michele Burklund is a functional medicine expert, leading naturopathic physician, and wellness business consultant. She’s leveraged her unique background in both business and medicine to help wellness companies thrive. She founded the first online branding course for licensed wellness practitioners back in 2014 and reached over a million followers from her blog while she was still in medical school. Dr. Burklund is also featured writer, speaker, supplement formulator, researcher, podcaster, and practicing physician. She currently runs her own in-demand global wellness consulting practice, clinical practice, and online wellness course.
She’s been featured in….
RICK CESARI
When he was 29 years old, Rick built Trillium Health products into a $75-million-dollar revenue generating company, in only four short years. He was the first person to use TV infomercials to build a national brand name (Juiceman & Breadman) and then apply the same strategy to launch many other brands to spectacular growth; Sonicare, Clarisonic, The George Foreman Grill, OxiClean , GoPro and many more.
His strategies have helped grow four companies from start-ups to over a billion dollars in sales.
He’s been featured in….
What CEO’s, Wellness Companies, & Leading Experts have to say about us….
“If you have any connection whatsoever to the wellness space, you owe it to yourself to read The Wellness Business Blueprint”
– Nicole Brechka, former Editor in Chief of Better Nutrition Magazine
“A book no entrepreneur in the wellness space should be without, The Wellness Business Blueprint merges timeless marketing wisdom with cutting-edge strategies.”
– -Kurt Bullock, Founder/CEO of Producedept.co
“If I had their how-to guide when building my medical practice and dietary supplement company, NBI, I would have avoided many frustrations and mistakes.”
- John Neustadt, ND, Founder/President, Nutritional Biochemistry, Inc.
Building your wellness business is more than hustle & grit…
In this book, you’ll learn:
The Unique Selling Proposition (USP) of your Product or Service and why that is so important
The Best Positioning of that product or service in the marketplace to “carve out” your own niche
The most impactful Health Messaging and why this is so important to your success
How to create Meaningful and Authentic marketing campaigns that are already proven to work.
Science-backed wellness protocols for the busy entrepreneur so you can stay healthy while helping others achieve their own health.
What Industry leaders have to say about us….
“Finally, a book on how to run your practice like a business and grow it to scale. After 40 years of practice, I only wish they taught The Wellness Business Blueprint in college.”
— JOHN DOUILLARD, DC, CAP
Author of 7 Health and Fitness books and founder of LifeSpa.com
Join the next Mastermind Group
This isn't a marketing book. This isn't a health book.
It is the go to manual for anyone who owns a wellness related business or service and wants to manifest their vision into reality. Learn this wisdom in the next mastermind session.